Home Grown

Atlanta, GA has the third largest food desert in the country. In an effort to bring fresh and affordable produce to struggling neighborhoods, Home Grown was created. Including a mobile market, vegetable subscription program, and education services, Home Grown is bringing produce “from our farm to your table.”

For this project, I designed a full branding system, complete with custom illustrations and print materials. Given the scale of this endeavor, I also created designs for a mobile market and interactive website.